150 years of Budweiser

The title King of Beers wasn't built overnight. It was earned across 150 years of ballgames, backyard cookouts, and cold beers shared between fathers and sons. Now that story is captured on your wrist with this limited stock collection:

Made of America 150 Edition

As America marks 250 years and Budweiser marks 150, we built something to honor both. Officially licensed in partnership with Budweiser, the Made of America Collection is handcrafted and assembled at our facility in Arizona.

THE KING OF BEERS, NOW ON YOUR WRIST

Built for the men who already know the sound of a Bud cracking open after a long day. The red label you've seen across ballparks and bar tops for decades. The crown you've trusted longer than most brands have existed. Wear it to the game. Wear it to the cookout. Wear it for years to come.

SOME CROWNS ARE GIVEN. THIS ONE'S EARNED.

Budweiser BY ORIGINAL GRAIN

Budweiser Made of America Barrel Auto

Budweiser Made of America 150 Edition

Barrel Auto

Built right here in the USA the Budweiser Made of America Barrel Auto 44mm packs a powerhouse movement framed in iconic American Walnut.

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Budweiser Made of America Chronograph

Budweiser Made of America 150 Edition

Chronograph

Celebrating 150 years of Budweiser and 250 years of America, built right here in the USA. The Budweiser Made of America Chrono 44mm packs an American Assembled FTS 7C01 movement framed in iconic American Walnut.

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Budweiser Silver Chronograph

Budweiser x Original Grain

Silver Chronograph

A bright, silver sunburst dial framed in Budweiser red, with the wordmark sitting just above the date. Polished steel case, stainless steel and black wood bracelet.

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Budweiser Silver Chronograph

Budweiser x Original Grain

Silver Chronograph

A bright, silver sunburst dial framed in Budweiser red, with the wordmark sitting just above the date. Polished steel case, stainless steel and black wood bracelet.

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Budweiser Rugged Automatic

Budweiser x Original Grain

Rugged Automatic

A skeleton dial automatic with the movement on full display, framed by an oak and steel bracelet with ornate engraving etching down the links.

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Budweiser Black Chronograph

Budweiser x Original Grain

Black Chronograph

A blacked-out chronograph inlaid with blackwood, with the kind of dial that hits like a stadium light on a poured pint

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